Copywriting – Positioning: verover uw plek in het brein van de klant

November 22, 2011 on 4:53 pm | In Copywriting | 1 Comment


Positioning is een communicatiestrategie waarmee u uw product een plaats geeft in het brein van uw klant of prospect. Maar hoe doet u dat concreet? Welke vuistregels moet u daarbij respecteren?

Ad Copy for Your Sales Letters

November 13, 2011 on 4:53 pm | In Copywriting | No Comments


bit.ly – The Secret Weapon That Let’s You Write Ads And Sales Letters (Even If You’ve Never Written An Ad In Your Life) Using My Secret Copywriting Software!

RonOrr.com video intro/outro

November 12, 2011 on 4:54 pm | In Copywriting | No Comments


RonOrr.com (Online Marketing) Branding, Marketing, SEO, Copywriting, Sales, Closing www.ronorr.com

Copywriting: bondige teksten scoren beter

October 30, 2011 on 4:54 pm | In Copywriting | No Comments


Schrijven is schrappen. Overtollige teksten verwijderen is dan ook de eerste opdracht van elke copywriter. Enkele voorbeelden helpen u op weg.

Business Brochures II: Copywriter’s Secrets

October 13, 2011 on 4:53 pm | In Copywriting | No Comments


OneNineCreative.com – Making a more effective brochure. Simple tactics you can use to increase the response to your marketing materials. One Nine Creative Marketing Communications Services Ashland, MA 01721 (508) 816-2613

Les Secrets du Copywriting

October 3, 2011 on 4:56 pm | In Copywriting | No Comments


www.operation-succes.com – Comment écrire des lettres qui vendent et gagner sa vie sur internet

Advertising Techniques: One Provocative Thought

October 2, 2011 on 4:53 pm | In Copywriting | 2 Comments


www.MarketingBeyondAdvertising.com Author and marketing consultant, Tom Wanek, shares an advertising technique to improve your marketing by improving your copywriting. Today’s quote is from the book, On Writing Well, written by William Zinsser. “As for what point you want to make, every successful piece of non-fiction should leave the reader with one provocative thought that he or she didn’t have before. Not two thoughts or five – just one. So decide what single point you want to leave in the reader’s mind.” – William Zinsser For more advertising techniques, strategies and copywriting tips please visit http

videointerviste Master in Art Direction e Copywriting.

September 30, 2011 on 4:55 pm | In Copywriting | No Comments


videointervista ex studente – 1^ edizione del master in Art Direction e Copywriting. Le coppie creative del futuro.

Copywriting – Wat is uw unique selling proposition?

September 17, 2011 on 4:54 pm | In Copywriting | No Comments


Voor copywriters is USP of unique selling proposition een delicate strategie. Minder vertellen is immers meer verkopen. De usp-copywriter beperkt zijn verhaal tot het strikt noodzakelijke.

Copywriting w aspekcie kampanii linków sponsorowanych – cz??? 1

September 15, 2011 on 4:58 pm | In Copywriting | No Comments


Cz??? 1 prezentacji Przemka Modrzewskiego z IV spotkania SEMcamp z 23 wrze?nia 2009 roku. Podej?cie do copywritingu wczoraj i dzi?. Jak zabra? si? do tworzenia dobrych tekstów reklamowych? Analiza intencji uzytkownika wyszukiwarki w kontek?cie tworzenia przekazu. Unikatowa propozycja sprzeda?y O co chodzi i jak j? znale??.

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